Are there any requirements for releasing applications in China? Do I need to apply for a qualification certificate?
As we know, Apps and games distribution require supporting documents in accordance with local laws. In China, due to the large variety of apps and constant adjustments to the approval rules, the qualification requirements will be different. To help you quickly and effectively release applications, Huawei will let you know if your app requires special qualifications, and help you have better understanding to China application market to localize you application.
In addition to application, games must provide the copyright information and publication approval number. When a game starts up, certain information, such as the copyright owner, publishing company, approval document number (issued by the State Administration of Press, Publication, Radio, Film and Television of the People's Republic of China), International Standard Book Number (ISBN), and healthy gamer tips, must be displayed in a prominent position. And for those certificates, oversea game companies is difficulty to apply for it, so we will help you understand China's distribution policy.
How to upload the copyright documents of your application or game? Log in to HUAWEI Developers website, go to Console > Distribution and promotion > HUAWEI AppGallery > My Apps, click the name of your application, and go to Version information > Copyright information.
If you would like to know more, please contact us by the email.
Email: [email protected]
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Statistics of XDA Developers, the world's famous developer community, shows that market access and revenue are the major concerns of global developers. Among many applications released by AppGallery in China, developers pay much attention to how their applications are promoted and operated in China. So I will talk about the promotion operation for overseas Apps in China and help more overseas developer release their applications on AppGallery.
Before entering the Chinese market, it’s better to prepare some conditions for overseas apps. First, the local team is an important support for entering the Chinese market and helps you get a good understanding of the current situation of the Chinese market and consumer habits. Many foreign companies will set up Chinese teams to manage their operations in China, which is well suited to market demand. Then if you have high hopes for the Chinese market, it’s best to take the initiative to develop some overall strategic plan for the Chinese market. For example, identify the applicable users of the application, and then make a promotion plan for the group. Unlike operations outside China, the media platform in China is dominated by a few giants, and the media landscape in China has a stronger head effect.
In addition to promotion on Huawei AppGallery in China, developers have many other promotion options to improve the promotion effect. For example, developers launch information stream advertisements on a third-party platform in China, which bring more exposure to applications and attract traffic for promotion within AppGallery. Second, developers can implement joint Operations with Huawei to distributing their applications, which will help developers operate apps and distribute them worldwide. In the addition, developers can distribute some PRs to mainstream Chinese media to increase popularity and traffic.
For more information about how to grow with AppGallery in China, please contact us by email: [email protected]
Statistics of XDA Developers, the world's famous developer community, shows that market access and revenue are the major concerns of global developers. Among many applications released by AppGallery in China, developers pay much attention to how their applications are promoted and operated in China. So I will talk about the promotion operation for overseas Apps in China and help more overseas developer release their applications on AppGallery.
Before entering the Chinese market, it’s better to prepare some conditions for overseas apps. First, the local team is an important support for entering the Chinese market and helps you get a good understanding of the current situation of the Chinese market and consumer habits. Many foreign companies will set up Chinese teams to manage their operations in China, which is well suited to market demand. Then if you have high hopes for the Chinese market, it’s best to take the initiative to develop some overall strategic plan for the Chinese market. For example, identify the applicable users of the application, and then make a promotion plan for the group. Unlike operations outside China, the media platform in China is dominated by a few giants, and the media landscape in China has a stronger head effect.
In addition to promotion on Huawei AppGallery in China, developers have many other promotion options to improve the promotion effect. For example, developers launch information stream advertisements on a third-party platform in China, which bring more exposure to applications and attract traffic for promotion within AppGallery. Second, developers can implement joint Operations with Huawei to distributing their applications, which will help developers operate apps and distribute them worldwide. In the addition, developers can distribute some PRs to mainstream Chinese media to increase popularity and traffic.
For more information about how to grow with AppGallery in China, please contact us by email: [email protected]
The first thing that probably strikes you about China is how big it is, China is also number one when it comes to internet users – more than 800 million. So when it comes to international marketing for developers, localizing for China simply cannot be ignored.
A localized application will reach a much wider audience and it will be more positively received. Successful application localization is challenging, because localization is not only translation, but also changes in business models, docking with local social media platforms and even in the style and background of game characters in order to adapt to the Chinese market. To help you release your applications on AppGargelly, here are a few important localization insights to help you get a good understanding of the Chinese market.
Seek help from the team in localization
A local team can make product localization much easier. In most cases, large localization teams have much professional local staff, including IT technical support, product, translation, customer service, and marketing teams. The staffing varies slightly from company to company. For example, the localization team of Blizzard China, a well-known game company, consists of two parts: localization and quality inspection. The work covers all Blizzard products. Game localization is divided into four parts: text, voice, video, and pictures.
Localization of products
There is a lot of translation software, but Chinese users have long been demanding in-app languages that are not simply translated into Chinese, because applications with localized languages are more accessible to users. In order to create applications that are commonly used by local users, you need to not only translate the language, but also increase the interestingness of the application’s languages. As you know, ordinary texts are difficult to attract users, so localization is a process of both text and culture processing.
Distribution market localization
Google is not available in China, so the experience of using Android phones in China is very different from that in other countries around the world. China's app market is a highly fragmented one, with Chinese phone makers and Internet providers competing for core software and apps, so Chinese users can choose from Huawei AppGallery or any other Android app stores.
Marketing localization
In China, media platforms are dominated by a handful of giants. Byte jumping, Baidu, Alibaba, Tencent four companies of applications accounted for nearly 80% of China's mobile Internet users use time. ” China's media landscape has a stronger head effect, with BATT in all pendulous head applications. Therefore, the ability to master the media platforms of giants is a key skill for overseas developers to achieve stable growth and long-term success in the Chinese market.” Li Jianxin, the vice president of Mobvista said.
Localization is an important method and strategy for a successful application. We will help you to localize in China market. If you want to get further information. please contact us by email: [email protected]
For details about Huawei developers and HMS, visit the website.
https://forums.developer.huawei.com/forumPortal/en/home?fid=
• Huawei’s vision is to make HUAWEI AppGallery an open, innovative app distribution platform that is accessible to consumers.
• Huawei aims to strictly protect users’ privacy and security while providing them with a unique and smart experience.
The gradual proliferation of 5G means a revolutionized mobile experience. Increasingly, consumers are using multiple devices in various scenarios and mobile apps are key to that ever richer, hyperconnected experience. As such, Huawei believes that demand for smarter apps will only increase and they want to be at the forefront to enable this massive change.
Enter HUAWEI AppGallery – the official app distribution platform of Huawei, providing a new alternative to its users. As a top 3 app marketplace globally, HUAWEI AppGallery is now available in over 170 countries/regions with 400 million monthly active users (MAUs), covering mainstream apps and services worldwide.
Vision of a Top 3 App Marketplace Globally
“‘Privacy, under your control’, has always been at the heart of our philosophy,” Richard Yu, CEO of Huawei Consumer Business Group commented, “We place privacy protection and cybersecurity as the top priorities of all our business operations and strictly implement them in all phases of our products. We also have the strictest privacy and cybersecurity solutions in HUAWEI AppGallery. ” Huawei has hundreds of millions of users worldwide, laying a solid foundation for the development of the ecosystem. Together with HMS Core, which opens a variety of Huawei software and hardware capabilities, Huawei is enroute to providing the best and innovative application experience for users.
For a brand that rose sharply to rank 10th place in Brand Finance's 2020 annual global brand value ranking, nothing seems impossible. In fact, Huawei has invested in more than 3,000 engineers on ecosystem engineering. The brand also provides one-stop operational support for developers worldwide, as well as funding such as the “Shining-Star” program to incentivize innovation.
HUAWEI AppGallery Is A Trusted Platform Where Users Can Download Apps
HUAWEI AppGallery comes with full-cycle security and protection, including developer real-name verification and four-step review process for secure app operation. All apps go through a stringent verification test to prevent developers’ apps from malicious activity. It has an age-rating system to create a safe environment for children, filtering out apps that are not suitable for their age range.
AppGallery deploys the highest level of verification to isolate and protect users’ sensitive data and privacy. Personally-sensitive information – such as biometric data – will never be processed outside the Huawei device, giving the user complete control over their personal data1. EMUI lets users have control over app user permission. More importantly, complying with the localized service distribution and deployment policy, personal information is encrypted and stored in the area to which the user belongs.
HUAWEI AppGallery is the destination for quality apps for Huawei device users.
Huawei is continuously working on increasing the selection of top apps that have become a staple of its users’ digital lifestyle, including both popular global applications and quality localized applications our users have come to love and depend on. HUAWEI AppGallery segments applications across 18 categories, including news, social media, entertainment, and more, all searchable with a simple and smooth browsing experience. If there’s an app user can’t find, all they have to do is submit the desired app name to a ‘Wishlist’. Once this app goes on-shelf, the user who submitted it via ‘Wishlist’ will be notified.
Huawei is also committed to creating the best user experience by providing quality apps. In its latest content partnership, Huawei has collaborated with News UK, one of the UK’s biggest media companies, to bring the most accurate and updated news to Huawei users. Huawei users will get to enjoy access to daily articles, radio shows, and exclusive content on their Huawei devices, bringing greater convenience to users’ smart lifestyles.
“I think this is a really good long-term partnership we can have with Huawei. I feel there’s a lot more innovation we can do and really drive forward amazing customer experiences on those devices,” said Christina Scott, Chief Technology Officer of News UK.
HUAWEI AppGallery offers apps optimized to work on Huawei devices, for an innovative and smart experience
Apps downloaded from HUAWEI AppGallery are optimized to work on Huawei devices, providing incredible on-device capability. The key enabler is HUAWEI HiAI, an open AI capability platform for smart devices, which pools software and hardware resources from different devices and facilitates collaborative, mutually-reinforcing interactions between them.
For example, the WPS Office app uses the HiAI intelligent recognition capability to achieve super-resolution optical character recognition to recognize text in images such as scanned documents and photos. The in-app documents are automatically detected and corrected, greatly improving productivity.
HUAWEI AppGallery introduces a tap-to-use and installation-free experience with ‘Quick Apps’
Quick Apps is an app ecosystem that houses a new type of installation-free apps. It provides a good user experience, powerful functions, and automatic updates for HTML5 pages, but consumes very little memory space. Despite giving users the same experience as native apps, Quick Apps are written with only 1/5 amount of codes as compared to that of Android apps, therefore taking up less memory space. Users can accommodate more than 2000 Quick Apps instead of just 20 native apps with just 1GB of space.
Users can even add their favorite Quick Apps to their desktops for convenient access. Quick Apps are used on over 350 million Huawei phones. To date, there are more than 1,700 Quick Apps released globally.
To keep up the pace with 5G, Quick App will be gradually rolled out to more countries and regions, opening China market’s mature Quick App standards and IDE development tools to global developers. All developers across the world are welcomed to publish Quick App to jointly deliver tap-to-use and installation-free experience to users.
Huawei will continue its efforts in building the HMS Ecosystem and HUAWEI AppGallery to bring to life all-scenario smart life experience to Huawei users. Do stay tuned for more updates. For more information on HUAWEI AppGallery, visit https://consumer.huawei.com/en/mobileservices/appgallery/
1 The Huawei device global privacy compliance framework complies with Generally Accepted Privacy Principle (GAPPs) released by the AICPA/CICA, the European General Data Protection Regulations (GDPR), as well as local laws and regulations around the world. Since the ISO/IEC27001 and CSA Star security certification obtained in 2015 and ISO /IEC 27018 privacy standard certification received in October 2019, HMS was one of the first to pass the ISO/IEC 27701 certification issued by the British Standards Institution (BSI), making it a leader in security management, transparency and privacy compliance for personal data.
For details about Huawei developers and HMS, visit the website.
HUAWEI Developer Forum | HUAWEI Developer
forums.developer.huawei.com
Dear developers, to help you release your applications in AppGallery in China as soon as possible, here is a collection of frequently asked questions from developers :
Q1: I'm an android developer and I know the process to submit and approve an app on the play store. The process for the approval is similar to the Google Play Store or IOS store? It's important for all the developers of other markets. For example, the icon size, the description, the keywords, and so on.
A: To help the app approval process go as fast as possible, this document is intended to help developers pass app reviews:https://developer.huawei.com/consumer/en/doc/distribution/app/30202
Q2: For the developers that publish your app in the Huawei app gallery is present an incentive or a special tax percentage to allow the growth of this app store and the app availability?
A: HUAWEI Developer official website has provided professional guidance for global developers. For details about settlement and taxation, please refer to the guidance: https://developer.huawei.com/consumer/en/doc/start/98980, and you can also contact us by email: [email protected]
Q3: Is there an intermediary in China that we can work with to work around the legal requirements and other business issues?
A: Dear Developer, If you aren't familiar with the Chinese market or have no Chinese team, you ask for support in introducing you to an agency. Please contact us via email: [email protected].
Q4: Is there any different payment method to other countries or is it the same as in China?
A: There will be different payment channels available depending on the region, and the Channel Deductions for each payment channel will also depend on the region. The payment channel and deductions for different service regions are as follows: https://developer.huawei.com/consumer/en/doc/00001
Q5: If my app includes paid items, how is the payment handled to avoid paying fees for currency conversión?
A: If the transaction currency of the country or region where the product is sold is different from the settlement currency which you had chosen, Huawei will use Huawei's exchange rate to convert it into the settlement currency. For details about the exchange rate in AppGallery, please refer to 4.9 in the link: https://developer.huawei.com/consumer/en/doc/start/98980
Q6: How about IAP revenue sharing?
For details about IAP revenue sharing, please refer to https://developer.huawei.com/consumer/en/doc/app/30203
Q7: how to support the IAP payment requirements when releasing an app outside China?
A: All app and game-related in-app purchases or digital merchandise must only use the Huawei IAP kit
Q8: Will we be able to continue support for US 3rd party payments (e.g. VISA, PayPal…)
A: Huawei IAP provides a comprehensive payment solution for partners and users, please refer to https://developer.huawei.com/consumer/en/doc/00001
Q9: Will you get a commission from my app
A: If the APP is paid software, the settlement of each sale of your Joint Operation Paid Products on Huawei Platforms shall be calculated as follows: https://developer.huawei.com/consumer/en/doc/start/98980
Q10: Can an individual developer enable the payment service?
A: Currently, individual developers cannot enable payment service in HUAWEI Developer.
For more detail about how to release your application and games in AppGallery on the Chinese mainland, please send an email at [email protected]