The rollout of HMS can reasonably be regarded as a defensive action by Huawei, which is merely safeguarding its business in the wake of the U.S. trade ban. Nonetheless, it would be a mistake to fail to grasp its broader significance.
HMS marks not just a turning point for Huawei, but also for the entire IT industry in China.
In the past, China's IT enterprises operated within narrow bounds, playing a supplementary role, as dictated by Internet giants in developed countries. This model reserves the lion's share of profits for enterprises such as Google, and leaves up-and-comers such as Huawei scrambling for the leftovers. The rollout of HMS represents the first time that a company from the developing world has sought to overcome its ingrained disadvantages, and in the process, revolutionize the entire mobile service ecosystem.
Moreover, HMS is just a springboard for more ambitious endeavors. With the development of a proprietary mobile operating system, HarmonyOS, Huawei will have built an end-to-end ecosystem that encompasses every facet of mobile computing and development, from the device chipset, to the operating system, and app architecture. HMS will also reinforce the unique advantages inherent in HarmonyOS, enticing developers who are eager to venture into new, and potentially more fertile, terrain.
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Huawei Announces New Developer Technologies Capable of Smarter All-Scenario Experiences
Huawei Developer Conference 2020 (Together) was held today at Songshan Lake. In the keynote speech, Huawei announced major upcoming updates for HarmonyOS 2.0, EMUI 11, HMS(Huawei Mobile Services), HUAWEI HiLink, and HUAWEI Research. These improvements will empower global developers and ecosystem partners to provide enhanced and innovative user experiences for users. At the event, Huawei also unveiled six new products that will contribute to Huawei’s all-scenario experience – HUAWEI MateBook X, HUAWEI MateBook 14, HUAWEI WATCH GT 2 Pro, HUAWEI FreeBuds Pro, HUAWEI WATCH FIT and HUAWEI FreeLace Pro.
During the three days, Huawei will bring together developers from around the world through various exciting activities, including Lakeside Talks, Tech. Sessions, Tech. Hour, Codelabs and more. The itinerary will provide opportunities for developers to network, collaborate, and explore ways to bring smart all-scenario experiences to every user.
“Huawei’s breakthrough in ecosystem development is a result of the strong support from global developers and partners. Huawei will fully open core technologies as well as software and hardware capabilities to developers, collaborating with them to drive further innovation of an all-scenario smart ecosystem,” said Richard Yu, Executive Director and CEO of Huawei Consumer Business Group. “Stars shine through even the darkest night. Each of our developers is a star. Together they form a brilliant array. That will light the way. ”
HarmonyOS 2.0: Officially Open Source with Mobile HarmonyOS Beta Available to Developers by Year End
Huawei Announces New Developer Technologies Capable of Smarter All-Scenario Experiences
Huawei announced its all-scenario experience operating system, HarmonyOS, back in 2019. Since then, a robust line-up of devices has been developed for the system, facilitating quick device discovery, instant connection, hardware collaboration, and resource sharing between multiple smart devices. HarmonyOS 2.0 is announced today, bringing a comprehensive upgrade to its existing distributed capabilities, including software bus, data management, and security. Huawei also introduced an adaptive UX framework that allows developers to quickly reach tens of millions of new devices and users.
With the latest update, HarmonyOS will officially be open-source and developers will be able to gain access to emulators, SDK packages, and IDE tools. The open source project, which is donated toOpenAtom Foundation, will be launched in stages with a mobile HarmonyOS beta release planned firstly for Chinese developers at the end of 2020. Richard Yu announced the roadmap for HarmonyOS in his keynote speech. “Starting on 10 September, HarmonyOS is open to 128KB-128MB IoT devices, such as smart TVs, wearables, cars and more. In April 2021, we will open it to 128MB-4GB devices and in October 2021, HarmonyOS will be opened for devices above 4GB,” he said.
Based on the distributed technology in HarmonyOS, the newly released EMUI 11 enables interaction beyond smartphones. The new operating system allows devices interact with HarmonyOS-based IoT devices, bringing a unique all-scenario experience to users, including using the camera of a bigger-screen device for video calling. The process is powered by the touchless connection between smartphones and HarmonyOS-based home devices, enabling screen projection and more.
Huawei Mobile Services (HMS) Ecosystem: Breaking Ground as The World’s Third Largest Mobile App Ecosystem
With the support of more 1.8 million registered developers worldwide, AppGallery and the HMS ecosystem has continued to show progress this year. AppGallery currently has over 96,000 apps integrated with HMS Core and more than 490 million global active users. In addition, it also achieved a record 261 billion app downloads and distributions between January and August 2020.
In a single year, HMS Core 5.0’s open capabilities have increased from 14 Kits to 56 Kits, while the number of APIs has jumped from 885 to 12,981 covering seven major areas, helping developers achieve innovation and simplify the development process.
For instance, the CG Kit in the Graphics field improves graphics, image quality and experience, as well as improving game screen rendering efficiency. Location kit in the App Services category meets the positioning requirements, providing centimetre to millimetre accuracy location tracking depending on the scenario.
Huawei is committed to fully opening its core software and hardware capabilities. It has opened up core software services, such as browsing, search, map, payment, advertising kits, to accelerate innovation in app development. Huawei has also open up hardware capabilities such as its world-class camera capabilities, AR map capabilities, communication and transmission tools, as well as its leading privacy and security protection capabilities. Through these, Huawei seeks to empower developers to create a new generation of well-loved innovative apps across different categories.
Huawei also has extensive support to assist developers explore business opportunities in China and other global markets, by providing relevant consulting service, localization and integration, marketing and campaign services.
Going forward, Huawei continues to expand developer services. Huawei is building three global ecosystem cooperation labs in Russia, Poland, and Germany to serve global developers and provide enablement, testing, and certification services. Five global developer service centres will also be established in Romania, Malaysia, Egypt, Mexico, and Russia, providing local services and platforms to help developers better grow and innovate.
HUAWEI HiLink: Enabling Billions of IoT Devices to Connect, Manage and Exchange
As the standardised language of IoT Devices, HiLink breaks down barriers between IoT devices from different brands and manufacturers, providing a unified platform where devices can connect easily, and interact seamlessly.
This year, upgrades to HUAWEI HiLink will be made in five key areas: connection, interaction, operation, solution provider, and authentication. The goal is to make billions of IoT devices connect easily, more convenient to manage and control, and interact seamlessly to enable an all-scenario hardware ecosystem. At present, there are 50 million active users contributing more than 1 billion all-scenario device interaction requests every day, with a cumulative 400 million downloads of the Smart Life App
Automobile is also a key tenet of the IoT industry. The HiCar platform will continue to empower automobile industry. HiCar is currently collaborating with over 150 car models with more planned so that more car owners will enjoy the new smart travel experience in the near future.
Huawei is committed to the growth of the IoT hardware ecosystem. By providing more devices with access to HiLink platform, it strives to make IoT development easier and more efficient, enabling Huawei to simultaneously support partners in establishing industry leadership in the IoT sector.
HUAWEI Research: The innovative research platform
HUAWEI Research, which focuses on front-end research, opens two key platform capabilities HUAWEI Research Kit and HUAWEI Research Cloud. These capabilities facilitate efficient innovative research processes, accelerate technological breakthroughs, incubate apps innovations as well as quickly achieve result transformation. As a result, scientific research institutions, innovation institutions, industry organisations, medical institutions and other industry partners are empowered, allowing industries from all sectors to prosper.
In the Active Health Field, Huawei assisted in heart health research by ensuring that health research data collected is accurate and diverse. In the Travel Safety Field, mobile and wearable devices intelligently collaborate with automobiles to bring new safe-driving technologies such as the collision avoidance system and driver fatigue care. In the Home Life Field, Huawei harness multi-device wireless sensing capabilities to provide features, such as fall detection, non-inductive breathing monitoring and spatial positioning.
Huawei will continue to drive its software and hardware ecosystem moving forward. It is committed to opening up core technologies and capabilities further and empowering global developers and partners to create new possibilities together.
Huawei aims at openness and innovation in development, testing, and promotion, monetization and other aspects, to help developers create a terminal-based all-scenario innovation experience in an all-round way and reach consumers through smart terminals so as to build an open and win-win innovation ecosystem.
Shenzhen, 23 December 2020 – Huawei earlier this month reaffirmed its commitment and support to help Chinese developers expand into overseas app markets, as well as wider cross-border expansion into the global market, at the HMS Go Global Ecosystem Alliance Summit. During the summit, developers learned about how Huawei’s initiatives and the HMS Go Global Ecosystem Alliance are helping developers overcome the key challenges for overseas market expansion – product localisation, policy consulting, local promotion to drive user acquisition, and monetisation.
The relatively mature and advanced development of China's mobile sector has simultaneously created opportunities for Chinese developers to expand overseas and incentivised global developers to enter the Chinese market. China accounted for 38% of the global consumer spend on mobile apps and saw almost 100 billion apps downloaded in 2019. But while these numbers reflect the tremendous success of Chinese developers and the market, developers from both sides are still pinned down by pain points such as user acquisition and policy requirements regardless of the direction they are expanding towards.
“Huawei firmly believes that expanding beyond borders is the key for many Chinese developers to increase their mobile applications’ user numbers and revenue, and continue the growth trajectory in overseas markets,” said Mr Wang Yanmin, President of Global Partnerships and Eco-Development at Huawei Consumer Business Group. “HMS Go Global Ecosystem Alliance was formed in September this year to realise this vision. We hope to gradually build up the Go Global Service Engine and global HMS ecosystem to enable more Chinese developers to expand their mobile applications across borders, and experience success abroad.”
Huawei provides extensive support for developers looking to expand beyond their home markets
To help developers navigate and successfully launch their apps in overseas market, Huawei and the HMS Go Global Ecosystem Alliance will offer overseas developers all-rounded assistance, from policy consulting, to product localisation, to support with user acquisition and monetisation.
Among the wide array of measures provided by Huawei and the alliance, is the HMS Core Localisation Service Solution which provides a full-cycle localisation service that touches on the entire spectrum of the development process, empowering developers to align their apps with the local culture, lifestyle, taste and habits. Additionally, developers have access to an online compliance toolkit, which aggregates useful resources and information such as case studies and directory of accreditation companies, to help them navigate the myriad of laws and regulations in their targeted markets. Finally, developers can tap on AppGallery’s vast marketing resources to reach out to their audiences easily and effectively in overseas markets.
During the summit, Huawei also shared several case studies to highlight how ecommerce developers leveraged HMS core capabilities to facilitate their global expansion strategies through precision marketing, as well as enhancing the shopping and app experience.
For instance, Banggood, one of the largest cross-border ecommerce apps in South East China, collaborated with AppGallery in a multi-regional marketing campaign to achieve over 60,000 new downloads and 1,000 new users within three weeks. Another ecommerce app, JD.com, integrated HMS core capabilities with the app to offer users a “what you experience is what you can get” Augmented Reality/Virtual Reality shopping experience. This unique feature was a resounding success with customers – it led to nearly 20% increase in order conversion, as well as a 15% jump in average visit time.
HMS Go Global Ecosystem Alliance partners share insights on developers’ overseas expansion
While there are unparalleled opportunities in expanding to overseas app markets, developers need to understand the various regulatory considerations and uniqueness of the user base.
During the summit, HMS Go Global Ecosystem Alliance partners such as SHAREit, Mintegral, and NetDragon Websoft came together for a panel discussion where they shared insights on the various opportunities and challenges that developers faced when they enter foreign markets, particularly in the era of Globalisation 2.0.
The session also touched on the key differences between Globalisation 1.0 and 2.0. The panellists highlighted that while the key to success for businesses during the previous era was centred on developing their unique competitive edge within their respective field, brands will have to go the extra mile in the Globalisation 2.0 world. Brands will have to look outward beyond their respective fields and embrace collaboration to drive greater innovation and business growth. The panel shared that this was the original intention behind the alliance formation – for developers to onboard the HMS ecosystem and collaborate with each other while exploring overseas market expansion opportunities.
The webinar also invited Tom Rafferty, Regional Director, Asia for The Economist Intelligence Unit, to share valuable insights on market conditions, as well as challenges, opportunities, and risks for developers to expand overseas in a post-pandemic world.
During the session, Rafferty shared that Chinese firms are still ahead of the rest of the world in terms of meeting the needs of the digital consumers, and the epidemic is the perfect opportunity for developers to re-examine their strategies and opportunities to prepare for the future, particularly in Southeast Asian markets where opportunities are bountiful.
Huawei has an extensive user base in China as well as a deep understanding of its domestic app marketplace. The company is increasingly looking to leverage this expertise to help international developers gain a better understanding of the Chinese market, and working alongside to help them overcome obstacles, unlock the countless opportunities of launching an app in China.
For more information, please visit the HMS Go Global Ecosystem Alliance website at https://consumer.huawei.com/en/partners/goglobal/
AppGallery – One of the top three app marketplaces globally
All applications developed in collaboration with Huawei, along with thousands of other quality apps, are available on Huawei’s open and secure app distribution platform, AppGallery. One of the top three app marketplaces globally, AppGallery connects more than 500 million monthly active users throughout more than 170 countries and regions to Huawei’s smart and innovative ecosystem.
AppGallery provides users with more choice and better app discovery options, with thousands of apps across 18 categories, including news, social media, entertainment, and more.
https://forums.developer.huawei.com/forumPortal/en/forum/appgallery
Huawei Developers
HUAWEI Developers is a platform ecosystem that integrates various services and resources for developers to develop and promote their apps, which is committed to serving the vast number of mobile terminal developers. Relying on the advantages of terminal channels, global platform services, and industry chain resources, it aims at openness and innovation in development, testing, and promotion, monetization and other aspects, to help developers create a terminal-based all-scenario innovation experience in an all-round way and reach consumers through smart terminals so as to build an open and win-win innovation ecosystem. Thank you to Huawei for making this forum possible on XDA!