Recently, some netizens found that the latest version of QQ 8.4.10 has been connected to HMS, which is faster for pushing QQ messages compared to the version without HMS.
There are always several applications that dictate the user's choice of phone and operating system.
According to statistics, there are typically around 40 applications that already cover most of the daily applications that are associated with the country and region. It is no exaggeration to say that these key applications will dictate the user's choice if a situation arises that requires the user to choose between the phone and the application. For example, an iPhone without WeChat installed is believed to be a hard sell in China.
The news of QQ adapting to HMS shows us Tencent's attitude towards HMS ecology. This attitude of Tencent is conducive to the construction of HMS ecology, as well as to Tencent's own development.
When the U.S. first began to suppress Huawei, many companies did not realize the U.S. intentions, and as the U.S. pressed Huawei step by step, Google began to prohibit Huawei from using GMS, and domestic mobile phone-related enterprises began to feel a certain threat. It wasn't until later, when overseas WeChat and Ali also began to meet resistance, that they really felt the threat of the US.
As everyone knows, everyone sees that the U.S. crackdown on Huawei is just the beginning, and the ultimate goal is to target our entire information industry, including, of course, application platforms.
Google cut off Huawei's GMS supply, making Huawei's overseas business extremely shrinking, and as a last resort, Huawei invested heavily in improving its HMS mobile phone ecosystem, in order to replace GMS in extreme cases and ensure the continuity of the mobile phone business. Huawei not only invested heavily, but also introduced a series of policies to encourage localized application development around the world in order to attract developers to the HMS ecosystem. At the same time, Huawei also organized the Songshan Lake Conference and completed the basic HMS ecology in just a few months.
At present, the number of registered developers in the HMS eco-system has reached 1.8 million worldwide, nearly double the 910,000 during last year's developer conference; the number of apps integrated with HMS Core has reached 96,000 worldwide, more than doubling; the number of overseas high-quality apps on Huawei's app marketplace (AppGallery) has increased from 6,000 last year to 73,000, AppGallery Has become the world's Top 3 app store, from January to August this year, a cumulative total of 261 billion times worldwide distribution of applications, helping different countries and regions of fine applications have the opportunity to reach 700 million Huawei users around the world.
In China, HMS is incomplete without WeChat adaptation. During the construction of HMS, many users are worried about BAT's attitude and whether it is willing to enter the HMS ecology.
In fact, to enter the HMS ecology is also conducive to the development of domestic mobile network application companies, can use HMS as their spare tire, this spare tire for the domestic Xiaomi, OPPP, Vivo and other mobile phone manufacturers of greater significance, and the final complete spare tire is the combination of Hong Meng and HMS.
For details about Huawei developers and HMS, visit the website.
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The rollout of HMS can reasonably be regarded as a defensive action by Huawei, which is merely safeguarding its business in the wake of the U.S. trade ban. Nonetheless, it would be a mistake to fail to grasp its broader significance.
HMS marks not just a turning point for Huawei, but also for the entire IT industry in China.
In the past, China's IT enterprises operated within narrow bounds, playing a supplementary role, as dictated by Internet giants in developed countries. This model reserves the lion's share of profits for enterprises such as Google, and leaves up-and-comers such as Huawei scrambling for the leftovers. The rollout of HMS represents the first time that a company from the developing world has sought to overcome its ingrained disadvantages, and in the process, revolutionize the entire mobile service ecosystem.
Moreover, HMS is just a springboard for more ambitious endeavors. With the development of a proprietary mobile operating system, HarmonyOS, Huawei will have built an end-to-end ecosystem that encompasses every facet of mobile computing and development, from the device chipset, to the operating system, and app architecture. HMS will also reinforce the unique advantages inherent in HarmonyOS, enticing developers who are eager to venture into new, and potentially more fertile, terrain.
Google's GMS Ecosystem Is Dominant, with Strong User Stickiness
Google was founded more than 20 years ago, and gradually ascended to become the top provider of Internet services, with the exception of a few fields, such as social software and short videos. It owns the dominant search engine and map services that have become fixtures in everyday life for billions of users. Even if Huawei's HMS were to introduce competitive third-party services, it would not dislodge Google in the short-term from its dominant perch.
Long-Term Investment Is Required to Attract Vendors Outside of China
The HMS ecosystem has been developing rapidly since its debut, just a few months ago. However, its user base is still small when compared with that of GMS. This should not come as a shock, as GMS has been around for 13 years, during which it has outlasted a litany of strong, deep-pocketed competitors, ranging from Microsoft's ill-fated Windows Phone ecosystem, to BlackBerry's software ecosystem. The rivalry between Huawei HMS and Google GMS will play out over the long haul, and Huawei's greatest assets are its patience and persistence.
Mobile Device Industry Will Be Divided
Despite its substantial differences, HMS does share one thing in common with GMS: Apps that are developed via HMS service APIs are unable to run on mobile devices that do not have the HMS framework installed. The inevitable result of HMS's ascendance, will be the division of the mobile device market into separate spheres. It's reasonable to speculate that there may be three ecosystems for Android-based mobile devices:
GMS: adopted by all mobile devices sold outside of the Chinese mainland, except for Huawei mobile devices
HMS: only adopted by Huawei mobile devices
Non-GMS/-HMS: adopted by all mobile devices sold in the Chinese mainland, except for Huawei mobile devices
It remains unclear if other leading brands, such as Samsung, Xiaomi, OPPO, and VIVO, will opt to have HMS preinstalled on their products. Thus far, only Huawei and Honor have announced their intention to use HMS, and the ecosystem is being designed accordingly.
In August 2019, Xiaomi, OPPO, and VIVO founded the Global Developer Service Alliance (GDSA), aiming to provide a unified portal connecting developers to the vendors' various app stores. On the GDSA registration platform, developers submit their apps, including Android installation-free apps, games, music, movie, books, magazines, and other digital content and services. Currently, GDSA services span nine countries and regions including major markets such as India, Indonesia, Russia, and Malaysia.
It's difficult to forecast the future relationship between HMS and GDSA; they might compete for the same terrain, or alternatively opt to join forces in competing against Google.
HUAWEI HiCar Has Joined Forces with HUAWEI HiHealth to Offer In-Vehicle Health Care
HUAWEI HiHealth is a platform which is used by smart wearable devices and health & fitness services. Developers can use it to create apps which provide a wide range of fitness capabilities and services to users who have granted the relevant permissions. The platform also works with partners to find ways of innovating their services, and provides users with a highly-customized experience.
•Open capabilities:
•Fitness: data about exercise types (such as walking, running, cycling, and swimming), and real-time exercise data.
•Health: heart health, sleep, vital signs (such as blood pressure and blood sugar level), and body composition.
•Case studies:
•Huawei helps ZhongAn Insurance (a Chinese insurance company) reduce compensation risks and lower insurance fees for its users.
•Huawei helps Xinchao Tech (a Chinese tech company) to accurately locate users with sleep quality issues.
•Huawei helps the PLA General Hospital to detect atrial fibrillation.
•Benefits: Apps and vehicle hardware that support HUAWEI HiCar can provide proactive, data-powered care and a more innovative experience for users.
•Contact: To find out more, visit the HUAWEI Developers website. If you are interested in collaborating with HUAWEI HiHeath, contact [email protected].
Since August, the HMS Core ecosystem expansion support team, HMS Core Online Community Operation Team, and APAC frontline personnel have jointly carried out a series of APAC developer guild events and planned multiple event themes based on the overall requirements of developers in APAC and the target of increasing integration amounts. The event targets government science and technology associations, industry agencies, and universities in various countries. Huawei communicated with developers and promoted integration through 5.0 capabilities, vertical solutions, innovative AI technologies, and cooperation cases.
Thailand：HMS Core Wrap Up
On September 10, Huawei cooperated with SF to hold an offline developer meeting event. Napat Ratanapintha, BD in Thailand, shared the success story of top CP Linemen. They achieved user experience improvement after HMS Core integration with weekly average downloads increased by 2234%. Then, Thailand DTSE Min continued to share key content of HDC live TV, including seven domains released by HMS Core 5.0 and the latest Kit capabilities,the Harmony OS mobile ecosystem.
This event attracted 112 developers from various fields. CPs who are willing to cooperate will be tracked to achieve integration willingness and provide remote and offline support.
Thailand：Innovate For All
On September 15, Thailand DTSE Polson introduced the HMS ecosystem and the 1+8+N strategy, shared the topic "5G+AI Making the World Connected Smarter" with developers, and demonstrated the HMS ecosystem's all-scenario solutions and AI-related capabilities.
Through one year's ecosystem expansion, the number of monthly active smartphones, registered developers, and HMS Core integration in Thailand have increased significantly. Among them, some service challenges what top CP Lineman and Wongnai faced before the integration and the innovative values brought by the integration, such as precise positioning, quick QR code scanning, and text recognition, attracted full discussion among onsite developers.
Malaysia：ML Special Series - UTAR Integration Training
To help more developers understand the core functions of the ML Kit in HMS Core and its application in various innovative scenarios, ML Special Series event was held with UATR on September 22, attracting more than 220 developers, including college students.
The event highlighted the core advantages of ML Kit, including "supporting multiple devices", "global use", "low integration difficulty", and "unblocked use on the cloud and device sides". It also introduced the application of photo shopping in the e-commerce field. Reverse image search changed the traditional online shopping mode, breaking through language restrictions on shopping. A large number of developers have expressed their willingness to cooperate further.
Malaysia：ML Special Series - MMU Integration Training
To improve the popularity of HMS Core in Asia-Pacific universities and attract more developers to integrate HMS Core. On September 26, ML Special Series event was held with MMU. The participants were all students majoring in program development in Malaysian universities.
Tan Wei Cong from DTSE Malaysia showed the integration process of HMS Core ML Kit, including registration verification, development preparation, HMS Core tool usage, typical Kit integration, and application release. In this event, developers became familiar with the HMS ecosystem and core functions, laying a solid foundation for subsequent integration and enablement.
Hong Kong：Economic Daily Developers Association
On October 8, Huawei and Hong Kong Economic Daily held a webinar entitled "5G Era - New Challenges vs New Opportunities vs New Ecosystem". Hong Kong DTSE Fong Ming Hou introduced the overall situation of HMS Core 5.0 and AG, enhancing the developers confidence in the HMS ecosystem. This activity attracted more than 300 participants online. More than 100 participants completed the questionnaire and provided valuable product comments. More than 60% of them expressed interest in cooperating with the HMS ecosystem.
More details, you can visit and leave your comment in https://forums.developer.huawei.com/forumPortal/en/topicview?tid=0202392556829240532&fid=0101187876626530001
Shenzhen, 23 December 2020 – Huawei earlier this month reaffirmed its commitment and support to help Chinese developers expand into overseas app markets, as well as wider cross-border expansion into the global market, at the HMS Go Global Ecosystem Alliance Summit. During the summit, developers learned about how Huawei’s initiatives and the HMS Go Global Ecosystem Alliance are helping developers overcome the key challenges for overseas market expansion – product localisation, policy consulting, local promotion to drive user acquisition, and monetisation.
The relatively mature and advanced development of China's mobile sector has simultaneously created opportunities for Chinese developers to expand overseas and incentivised global developers to enter the Chinese market. China accounted for 38% of the global consumer spend on mobile apps and saw almost 100 billion apps downloaded in 2019. But while these numbers reflect the tremendous success of Chinese developers and the market, developers from both sides are still pinned down by pain points such as user acquisition and policy requirements regardless of the direction they are expanding towards.
“Huawei firmly believes that expanding beyond borders is the key for many Chinese developers to increase their mobile applications’ user numbers and revenue, and continue the growth trajectory in overseas markets,” said Mr Wang Yanmin, President of Global Partnerships and Eco-Development at Huawei Consumer Business Group. “HMS Go Global Ecosystem Alliance was formed in September this year to realise this vision. We hope to gradually build up the Go Global Service Engine and global HMS ecosystem to enable more Chinese developers to expand their mobile applications across borders, and experience success abroad.”
Huawei provides extensive support for developers looking to expand beyond their home markets
To help developers navigate and successfully launch their apps in overseas market, Huawei and the HMS Go Global Ecosystem Alliance will offer overseas developers all-rounded assistance, from policy consulting, to product localisation, to support with user acquisition and monetisation.
Among the wide array of measures provided by Huawei and the alliance, is the HMS Core Localisation Service Solution which provides a full-cycle localisation service that touches on the entire spectrum of the development process, empowering developers to align their apps with the local culture, lifestyle, taste and habits. Additionally, developers have access to an online compliance toolkit, which aggregates useful resources and information such as case studies and directory of accreditation companies, to help them navigate the myriad of laws and regulations in their targeted markets. Finally, developers can tap on AppGallery’s vast marketing resources to reach out to their audiences easily and effectively in overseas markets.
During the summit, Huawei also shared several case studies to highlight how ecommerce developers leveraged HMS core capabilities to facilitate their global expansion strategies through precision marketing, as well as enhancing the shopping and app experience.
For instance, Banggood, one of the largest cross-border ecommerce apps in South East China, collaborated with AppGallery in a multi-regional marketing campaign to achieve over 60,000 new downloads and 1,000 new users within three weeks. Another ecommerce app, JD.com, integrated HMS core capabilities with the app to offer users a “what you experience is what you can get” Augmented Reality/Virtual Reality shopping experience. This unique feature was a resounding success with customers – it led to nearly 20% increase in order conversion, as well as a 15% jump in average visit time.
HMS Go Global Ecosystem Alliance partners share insights on developers’ overseas expansion
While there are unparalleled opportunities in expanding to overseas app markets, developers need to understand the various regulatory considerations and uniqueness of the user base.
During the summit, HMS Go Global Ecosystem Alliance partners such as SHAREit, Mintegral, and NetDragon Websoft came together for a panel discussion where they shared insights on the various opportunities and challenges that developers faced when they enter foreign markets, particularly in the era of Globalisation 2.0.
The session also touched on the key differences between Globalisation 1.0 and 2.0. The panellists highlighted that while the key to success for businesses during the previous era was centred on developing their unique competitive edge within their respective field, brands will have to go the extra mile in the Globalisation 2.0 world. Brands will have to look outward beyond their respective fields and embrace collaboration to drive greater innovation and business growth. The panel shared that this was the original intention behind the alliance formation – for developers to onboard the HMS ecosystem and collaborate with each other while exploring overseas market expansion opportunities.
The webinar also invited Tom Rafferty, Regional Director, Asia for The Economist Intelligence Unit, to share valuable insights on market conditions, as well as challenges, opportunities, and risks for developers to expand overseas in a post-pandemic world.
During the session, Rafferty shared that Chinese firms are still ahead of the rest of the world in terms of meeting the needs of the digital consumers, and the epidemic is the perfect opportunity for developers to re-examine their strategies and opportunities to prepare for the future, particularly in Southeast Asian markets where opportunities are bountiful.
Huawei has an extensive user base in China as well as a deep understanding of its domestic app marketplace. The company is increasingly looking to leverage this expertise to help international developers gain a better understanding of the Chinese market, and working alongside to help them overcome obstacles, unlock the countless opportunities of launching an app in China.
For more information, please visit the HMS Go Global Ecosystem Alliance website at https://consumer.huawei.com/en/partners/goglobal/
AppGallery – One of the top three app marketplaces globally
All applications developed in collaboration with Huawei, along with thousands of other quality apps, are available on Huawei’s open and secure app distribution platform, AppGallery. One of the top three app marketplaces globally, AppGallery connects more than 500 million monthly active users throughout more than 170 countries and regions to Huawei’s smart and innovative ecosystem.
AppGallery provides users with more choice and better app discovery options, with thousands of apps across 18 categories, including news, social media, entertainment, and more.
https://forums.developer.huawei.com/forumPortal/en/forum/appgallery