On August 14, 14:00 UTC+1, Huawei Technical Lecture Phase 3 is coming!
In this live broadcast, Huawei technical support engineer Clement Fong will share how Huawei Push Kit helps improve app engagement and user retention. If you have any questions or experience to share, please join us here.
More details, please click the below picture：
Any questions about this show, acquire instant reply from HUAWEI Developer Forum or leave your comment below.
Related
Are you ready for USD$1,000,000 prize now?
To celebrate the launch of the contest, Huawei is hosting a live virtual event on 30th June to showcase what’s in store for developers. The event will mark the opening of the global contest including talks from successful app developers, HMS Core experts, and Zhang Ping’an, Huawei’s President of Consumer Business Cloud Services.
Enter the launch by this link:
https://developer.huawei.com/consumer/en/activity/detail/101592962705776154
In the live launch, you may have a deeper understanding of the contest, and be inspired to develop amazing apps.
Any doubts or questions about the contest, leave your comment below or visit HUAWEI Developer Forum
In September 2020, prominent game engine Cocos, integrated HUAWEI Push Kit, having previously integrated HUAWEI Account Kit, IAP, Ads Kit, and Game Service, enabling developers to better serve users, with quick and precise push messaging. It also helps you, as the developer, maintain closer ties with users, while increasing user awareness of and engagement with your apps.
For details about the integration process, please refer to the Cocos official development guide.
Pushing high-quality messages can help stimulate user interest. However, too-frequent or inappropriate messaging can annoy users, even causing them to uninstall apps. Therefore, it's necessary to not only guarantee message content, but also formulate appropriate policies for push messages. Fortunately, Push Kit has got you covered in every regard.
1. Scheduled Messaging – Message Pushing at Just the Right Times
Mobile gamers must maintain a high level concentration while playing, and often choose the time after meals, before bed, or other idle time – that is when it is most ideal to push messages. With scheduled messaging, you can set push tasks in advance and make sure that they are executed on time, which helps flexibly implement operations, and maximize user activity.
2. Subscription – Precise Message Pushing, with In-Depth Insight into Players' Preferences
Players' focus tends to shift as the game progresses, and thus, it's important need to push content that would actually interest them. Thanks to the subscription function, you can how precisely push messages tailored to game stages, payment habits, and player interests, ensuring that the pushed content is suitable for every user.
3. A/B Testing – Message Content Based on Test User Feedback
With A/B testing, you can use test user feedback to select optimal messages, and push them out to targeted audiences.
4. Engaging Emojis – Enriching Message Content, for a Higher Tap-Through Rate
You can add emoji emoticons to messages to attract more players and send your game's tap-through rate soaring through the roof.
Push Kit also provides you with a range of basic functions, such as an operations console and push reports, which can be harnessed to enhance operations across the board.
For more details, you can go to:
Official website
Development Documentation page, to find the documents you need
Reddit to join our developer discussion
GitHub to download demos and sample codes
Stack Overflow to solve any integration problems
The success of an app is not just dependent on the value it offers users, but also how efficiently it reaches them. HUAWEI AppGallery Connect app service platform is designed to help app developers improve development and operations efficiency, attract a wider range of users and generates greater revenue, by offering end-to-end services at every step along the way, from app innovation and development, to distribution, operations, and analysis, with support for a broad range of devices.
App developers share a number of common challenges when releasing an app. For example, how to acquire most users? How to reach target users with optimal precision? How to improve monetization while continuing to acquire users? All of these challenges, and many others, are addressed at the AppGallery Connect Academy · Live event, offering actionable insights on how to grow your app business to new levels.
Partner with AppGallery Connect to grow your business, by harnessing global app distribution and broad-based device support.
As a top-3 global app marketplace, HUAWEI AppGallery provides access to a wide variety of both global and locally-oriented apps across 18 app categories and has attracted over 530 million MAU in 170+ countries and regions by the end of 2020.
In order to continuously provide quality and safe app experience for users, AppGallery has launched AppGallery Connect, a one-stop app service platform that empowers developers' app creativity and business growth. As of the end of 2020, AppGallery Connect had already partnered with 2.3 million developers across the globe, facilitating 384 billion app distributions on AppGallery in 2020 alone.
A/B Testing: Conduct group experiments to determine the best variant for your app.
A/B Testing enables you to make informed operations decisions based on specific data. It conducts group experiments to determine user preferences related to UI design, written content, and product functions. A/B Testing does not directly boost user activity, but its experiment results help you determine user preferences, and improve indicators such as DAU and MAU.
In one notable example, an app team split users into two groups to determine whether a new function could facilitate user engagement. This function was only made available to one group. Two weeks later, the daily active duration of users in the treatment group was half an hour longer than that for users in the control group. In light of this, the team ultimately decided to release the function, and was proven correct, as the daily user activity duration rose by 15%.
Remote Configuration: Change how your app looks and works, without requiring users to update the app.
Sleep Sounds is an app that provides lullabies and natural white noise to help users fall asleep with greater ease. The Sleep Sounds team utilized AppGallery Connect Remote Configuration to make changes to their app, while also avoiding the need to release a new version. The team simply made changes on the cloud, and the changes took effect on the app side. This enabled Sleep Sounds to make targeted recommendations to users based on their local market, age, gender, and other attributes, upon obtaining the user's consent. Just two weeks into using the service, Sleep Sounds saw an 8% increase in its number of users, and a 10% increase in user engagement.
App Linking: Provide a consistent link access across platforms and versions, for higher conversion rates.
App Linking helps you create deep links for in-app content, and display them across a wide range of channels, including those on social media. By tapping a link, the user can directly access the in-app content. Those users who have not installed the app will be redirected to HUAWEI AppGallery for download and installation.
For example, if you are planning a promotion in your app, App Linking can help you place the promotional link on a diverse range of ad platforms. Existing users can then launch the app and open the specific page with just a tap; new users will be redirected to AppGallery to download and install the app, and then to the specific promotional page upon launching the app.
Linking premium in-app content enables you to convert mobile web users into native app users, which provides a way to grow your user base. App Linking also supports tracing parameters, which means that you can view data analysis and trace traffic sources across different channels.
App Messaging: Send contextual messages to engage users.
With the Call Screen app, users can choose from a range of customized incoming call skins, some of which have visual alerts to ensure that important calls aren't missed. But the developer found that some of the new skins they had released were not being downloaded by very many users, and reviews of the skin were mixed. To address this, the developer used the App Messaging service in AppGallery Connect to notify users of new available skins, after obtaining their consent. Now, when a user signs in, Call Screen provides them with skin recommendations based on their preferences. The service helped increase the number of app users by 11% in just three weeks.
AppGallery Connect Academy · Live: We Connect, You Grow
If you'd like to learn more about the operations and growth services in AppGallery Connect, you simply can't miss AppGallery Connect Academy · Live held from 11:00 UTC+02:00 on March 31, 2021. This event will walk you through how to harness AppGallery's global distribution capabilities to grow your user base, and how to better monetize your app by using AppGallery Connect's operations services to target and activate users. These services, and many others, can help your app stand out from the competition.
Any doubts about this LIVE, click here to leave your reply. We'll answer some questions during the FAQs session.
Thanks for sharing
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Do all those features support non-Huawei phones?
Featuring expert discussion on HMS Core Kits and developer insights on using HUAWEI HiAI to create apps, this event is not to be missed!
View attachment 5276793
Event title: A Fireside chat with Experts on Integratiing HMS Core Kits and beyond
Event language:English
Event time:April 15,2021 19:00(CEST)
Register now - https://bit.ly/3doepSk
Original Source
With the Apps Up contest in full swing throughout Asia Pacific, Huawei's ecosystem development team joined forces with MAMPU to host a three-day online workshop for Malaysian developers.
The workshop started with an overview of the brand-new open capabilities in HMS Core 6.0, and then moved on to an in-depth analysis of the core features and integration process for HMS Core's ten capabilities, notably Account Kit, Push Kit, Ads Kit, and ML Kit, with regard to development, operations, and monetization.
More than 240 developers participated in the workshop, a marked increase over the previous year. 43% of developers in attendance expressed interest in submitting entries to Apps UP, while 62% of developers indicated that they would like to integrate HMS Core capabilities. This workshop was reviewed favorably by a staggering 90% of attendees.
That level of passion for HMS Core will no doubt continue, as developers were curious to learn more about security-related capabilities and upcoming HMS Core capabilities and tools. Attendees indicated that they were interested in seeing more integration demonstrations and practices, as well as local case studies, at future events.
HMS Core technical experts also participated in a Q&A session on app development and monetization. The HMS Core team will constantly help build a sustainable mobile app ecosystem for Malaysia through capability upgrading, which is attentive to developer needs.
For Workshop reviews,please click links below:
[1st session] HMS l MAMPU Mobile App Development Workshop 2021
[2nd session] HMS l MAMPU Mobile App Development Workshop 2021
[3rd session] HMS l MAMPU Mobile App Development Workshop 2021