A New Feature of HUAWEI In-App Purchases (IAP): Voucher Service - Huawei Developers

More and more apps and platforms now send vouchers to boost user acquisition and user engagement in multiple ways, such as through new user gifts, top-up gifts, shopping gifts, and sharing gifts.
Multiple types of vouchers configured in the IAP voucher service enrich the discounts in apps, so that each paid product can be purchased with the largest discount. This feature not only attracts users to use the app, but also makes users more willing to purchase products.
Now, let's learn about the voucher types, voucher configuration methods, and voucher usage process of the IAP voucher service.
Types of Vouchers
1. Price-break voucher: Deduct "X" from "Y" (Y > X)
Scope: product level, app level, cross-app level, and category level
Rule: one used at a time
For example, a user gets a price-break voucher to deduct CNY1 from CNY2. When the user purchases a relevant virtual product that costs more than CNY2, the user can use the voucher to deduct CNY1.
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2. Percentage voucher: a percentage off the total amount of a product
Scope: product level, app level, cross-app level, and category level
Rule: one used at a time
For example, a user gets a 10% off voucher. When the user purchases a relevant virtual product, the user can enjoy a 10% discount from its original price.
3. Deduction voucher: a fixed amount off the cost
Scope: product level, app level, cross-app level, category level, and general
Rule: one or more used at a time
For example, a user gets several deduction vouchers of CNY1. When the user wants to buy a product in a voucher-allowed app, the user can use one or more deduction vouchers. The user can use deduction vouchers multiple times until the amount of deduction vouchers turns 0 as long as they are still within the validity period.
Configuration Methods of Vouchers
1. Creating a voucher
On the voucher creation page, enter the voucher information as required. Parameters marked with * are mandatory.
You need to fill in the following information:
Voucher title, voucher usage rule, names of voucher-allowed apps, applicable locations and currencies, preferential type (price-break voucher, percentage voucher, or deduction voucher), financial type (pure gift or gift-with-purchase), voucher's validity period, and distribution channel.
2. Creating a voucher campaign
On the voucher campaign creation page, enter the voucher information as required. Parameters marked with * are mandatory.
You need to fill in the following information:
Names of voucher-allowed apps, number of vouchers, campaign name, and campaign time.
Process of Voucher Usage
The IAP voucher service will be available soon