How PicsArt has achieved unlikely success in China - Huawei Developers

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PicsArt is a photo and video editing app, with powerful editing tools and a supportive community. As shown in the graphic, PicsArt is also a fast-growing app, which is among the top 20 most downloaded apps global-wide, for several quarters.
China is the No.2 largest economy in the world. And in the mobile industry, China has nearly 1 billion internet users. China is also the No.1 revenue generator on iOS.
As entering into China market, translation is the first step. There are two important points to be noticed. One is the importance of a good Chinese name, having a good Chinese name will make it much easier for users to memorize and to share with friends. The second is UI or UI localization, a good name can help users to memorize the app and understand the app.
Here are diverse art styles from in the home page on AppGallery, which has helped PicsArt built a local brand for users.
There is a great need to prepare Chinese events for special holidays and special events happening in China, such as the Double Eleven and other Chinese holidays. So there are several big holidays in China you need to take care of.
PicsArt also highlighted the service localization. For example, to provides real-time support to our users, 11 hours per day, 7 days per week, and users can reach out to PicsArt through different online ways.
Huawei AppGallery can help you a lot when you are entering into China market. For example, once you launch your app on AppGallery, you can use the lab to do the test to make sure of your app performance in China, and you can also collect user feedback and insights directly from AppGallery.
Huawei AppGallery also provides comprehensive marketing channels for developers to reach more potential users, such as homepage banner, editor feature, and marketing push notification. Take PicsArt for example, it has achieved 300 million downloads on Huawei AppGallery only。
For more information about how to grow with AppGallery in China, please contact us by email: [email protected]
For details about Huawei developers and HMS, visit the website.
HUAWEI Developer Forum | HUAWEI Developer
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Deliver Personalized Content to Your Users

As a developer, you’ll know that mobile data is more expensive than ever, and this makes it increasingly difficult to attract new users. Optimizing your apps’ user experience and improving user loyalty are crucial to retaining users, and to do this, you need to personalize your app’s content, appearance, and style for different users.
Fortunately, HUAWEI Analytics Kit and Remote Configuration make this easier than ever.
What Is HUAWEI Analytics Kit
HUAWEI Analytics Kit is a free data analysis tool that you can use across a range of platforms (Android/iOS/Web) and on different devices (such as mobile phones/tablets). It automatically generates more than 10 kinds of analysis reports based on your users’ behavior and event data, so you can get a better understanding of your users and take a data-driven approach to marketing.
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What Is Remote Configuration
Remote Configuration enables you to personalize your app’s content and appearance for different users based on the user attributes and audience groups you create in HUAWEI Analytics Kit. This can be done without even requiring users to update the app.
Application Scenarios of HUAWEI Analytics Kit and Remote Configuration
Ø With HUAWEI Analytics Kit's retention analysis function, you can monitor the retention rate of your app version. If you find that the latest version is more effective at retaining users, you can target those who are still using older versions and prompt them to upgrade.
Ø If you find that users who love animations, historical dramas, and suspense dramas are the most active of your video app, you can customize the app style to cater to these users.
Ø You can customize the appearance and content of e-commerce apps based on the characteristics of individual users. For example, you could show a different version of your app to young people and middle-aged people.
Streamlined Integration Process
Once you’ve integrated Remote Configuration, it only takes 5 minutes to integrate HUAWEI Analytics Kit. You can then customize your app’s appearance, content, and style for different users.
For more details, you can visit:
Our official website
Our Development Documentation page, to find the documents you need:
Android SDK
iOS SDK
Web SDK
Quick APP SDK
We’re looking forward to seeing what you can achieve with HUAWEI Analytics!

Huawei Quick App Center International Edition Unveiled

The International Edition of Huawei Quick App Center was officially released on November 20, 2020, offering users tap-to-use access to a wide range of apps, while also providing developers with abundant opportunities to grow their traffic.
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5000 quick apps and games aggregated
The International Edition of Huawei Quick App Center has aggregated about 5000 quick apps and games that provide tap-to-use paradigm of the future easier than ever to access. Air Lens, for instance, provides users with nimble product visual search capabilities. Drag Race, a riveting car racing game, has gained a large following, due to its unique experience-based experiences, tantalizing bonus point and prizes, and sheer range of enhanced game items. On the platform, users are able to access these apps or games, and many more, while enjoying the full native app experience, without having to complete installation.
Intelligent app recommendations for users
The Games tab in Huawei Quick App Center offers tailored services for users, helping them find precisely what they need, with little effort.
Trending now provides a list of trending games from the most recent week, based on such metrics as usage duration, times accessed, user reviews, and user experience assessments.
New arrivals reveals new and specially recommended quick apps for users to experience.
You may like recommends quick games to individual users, based on interests and previous quick game usage.
Powerful traffic support for developers
With Huawei Quick App Center, developers can enjoy direct access to Huawei's massive global user base. The platform also offers a diverse range of resource slots, including New arrivals, Editors' picks, and Trending now, to provide apps with the maximum level of exposure, and attract more users.
Quick app, a new easy-to-access app paradigm, has made waves on the market, with more than 7000 quick apps having already been released in Huawei Quick App Center, as of the end of 2020, a year-on-year increase of 360%. Huawei Quick App Center has garnered more than 100 million MAU, which represents a year-on-year increase of 200%. High-traffic focal points, such as HUAWEI Assistant∙today, Global Search, and Quick App Center, have been made globally accessible, providing developers with a wealth of new channels to attract users. Huawei Quick App Center will continue to be optimized in the near future, to offer global developers with unprecedented resources and business opportunities.
More details, you can check https://forums.developer.huawei.com/forumPortal/en/tag/quick-app?hash=kk1wo231
It's a very good news.

Discover a More Convenient Way to Live and Work with EMUI 11

With the release of EMUI 11, Multi-screen Collaboration has received a comprehensive upgrade, with many fascinating new features. Of these, the most exciting is perhaps the ability to open multiple windows on a single computer screen. This new future has been made possible by a further upgrade to the distributed capability, which is a feature of HUAWEI Mate 40 series devices running EMUI 11. It breaks down hardware boundaries between individual physical devices and creates new device forms using software. By imbuing technology with intelligence in this way, it provides a convenient smart life experience for users.
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Multi-screen Collaboration now enables you to open up to three windows on the computer at the same time. Imagine that you're taking an online course. With Multi-Screen Collaboration, you can open three windows at the same time: one to view the course itself, one to make notes on Notepad, and one to chat to your classmates. It's no wonder that this feature has remained consistently popular since it was first released!
A super assistant for work
Multi-screen Collaboration really comes into its own when it's time to get some work done. You no longer need to keep switching between separate apps to perform different tasks. Instead, you can open three windows at the same time, and drag and drop files between them. Three windows means triple the efficiency!
Shopping has never been easier
In the past, shopping online meant endlessly switching between different apps to compare prices and reviews. It was exhausting to be confronted with all this information. Now though, thanks to Multi-screen Collaboration, you can now open several shopping apps on the computer at the same time, and compare information easily.
A more flexible video experience
If you get a call while you're watching a video, you generally need to exit the video, open WhatsApp, and reply to the message. This can be really annoying when you're in the middle of a video. Now, with Multi-screen Collaboration, you can watch videos and chat to your friends at the same time.
Try Multi-screen Collaboration now, and discover a smarter way to live and work.
For details about Huawei developers and HMS, visit the website.
HUAWEI Developer Forum | HUAWEI Developer
forums.developer.huawei.com

HMS Developers Story —More than Speed: Technologies Make Logistics Smarter

Express services are vital to the e-commerce industry. In fact, for some customers, how fast an item takes to arrive is sometimes the most important buying factor. And that's why SF Express is favored by so many users.
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To meet increasingly diversified user requirements, SF Express hopes to approach this challenge head on by improving user experience. Lv Mingxi, frontend development engineer of SF Express, said, "We are always thinking about what else we can do for users in addition to making our deliveries faster."
Their success underlines their effort. With the SF Express app, users can quickly scan barcodes to place orders and batch sign for packages. The app can also automatically fill in address information, identify tainted barcodes, and help users track their packages. In addition, SF Express also launches a quick app, making their services more easily to access for users.
Scanning barcodes once to sign for multiple packages​
Lv Mingxi said, "The rich and powerful open capabilities of Huawei HMS Core have inspired us and helped us implement our services more efficiently." Scan Kit is able to recognize up to five barcodes at once, for quick sending and delivery. Its accurate recognition in challenging conditions also helps SF Express improve barcode recognition accuracy. Also, with the help of Push Kit, the SF Express app can efficiently push delivery information to users in time. By developing the lightweight quick app version that supports diverse scenarios, SF Express has extended channels and achieved the goal in traffic growth. Users now can enjoy a smoother experience with the additional help of one-tap sign-in using their HUAWEI ID.
Easily tracking packages in time​
"Express delivery is more than just being quick," emphasized Lv Mingxi, "Only by innovating our products and improving our processes can we better serve more users." The open capabilities of Huawei HMS Core help to not only improve user experience but also increase revenue. By joining forces with HMS Core, SF Express will strive to innovate even more and provide more users with smarter and more convenient services.

Notebloc, the first app integrated with Pencil Engine's handwriting suite, transforms user experience

Notebloc is a Spanish app that scans, saves, and shares notes, documents, receipts, drawings, photos, and images of any type. It allows users to crop documents or images, and automatically corrects misaligned pages. Notebloc, which is now available worldwide and supports over 30 languages, has already been downloaded by more than 7 million users around the world.
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Notebloc's core functions are centered around documents. The integration of the HMS Core Pencil Engine into the Notebloc app offers specialized features such as brush effects, handwriting editing, stroke estimate, smart shape, and double-tapping. These advanced tools provide a superior handwriting experience. Now, users can effortlessly edit documents, by using the marker to annotate, mark up, and add notes to a file, and they can also unleash their creativity by adding sketches or diagrams. This is how Huawei's Pencil Engine allows Notebloc to bring users' best ideas to life.
Notebloc also integrates the HMS Core ML Kit text recognition service, which enables the app to accurately identify and extract text from images of receipts, business cards, and documents, and provide precise, and structured transcription of important information in text, greatly improving user satisfaction.
Teamwork Timeline:​2013:Notebloc was founded in Barcelona, Spain
2021:In September, team meetings were held regarding co-development between Notebloc and Huawei. In November, the project began. Huawei's HMS Core DTSE team helped Notebloc's developers overcome difficulties, such as a lack of test devices and insufficient sample documents.
2022:In January, HMS Core was successfully integrated into the Notebloc app, and became available on the HUAWEI AppGallery.
Customer feedback:
STEM Alliance reported that Notebloc, one of the first apps in Europe to integrate Pencil Engine, was able to provide users with substantially improved note-taking services by working with HMS Core. More users can now access and use a myriad of editing tools, and can easily, and securely, scan and share documents.
The Notebloc team confirmed its intention to integrate other HMS Core capabilities in order to attract app users and increase monetization in the future.
To learn more, please visit:
>> Reddit to join developer discussions
>> GitHub to download the sample code
>> Stack Overflow to solve integration problems
Follow our official account for the latest HMS Core-related news and updates.

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